MULTI KEYS WEB NEWS 2008       PAGES:   1  2  3  4  5  6  7  8  9  10  11  12  13  14  15  16    ONLINE EDITION
What is a website?
& how it can help.
Put simply, a web site is an ever-expanding notice board, hosted on the Internet.
Okay, i'll admit that it's a very clever notice board with many added benefits that we'll get into shortly, but that's really what it is in a nutshell.
If you can picture a notice board on your fridge, they usually have reminder notes on them such as phone numbers, addresses and family messages etc. Many people use a 'personal' website for their fridge door memos today because it opens up the fridge door to their whole network of friends. That type of site is called a 'social networking' website.
These days most business use a 'business website' as their new 'sales counter' because it's very cost efficient to do so. A helpful business website usually includes detailed information on the business, and the products and services on offer etc. It might also include a contact form for clients to contact the business direct from their site (more on forms later).
See some business website samples
Now if I can push your imagination a bit more, can you picture a notice board in a shopping centre? They usually have all sorts of adverts and information for all types of things. Usually it lists the bargains for sale locally and includes contact details so you can get in touch with the person who placed the notice. Our own BendigoLive.com is this type of 'notice board' and that type of website is called a 'Community Portal'.

AN ONLINE MULTIMEDIA NOTICE BOARD
Make Information Available
Create a 24-Hour Service
One Central Point Online
Allow Feedback from Readers
Heighten Public Interest
Establish a Web Presence
Streamline To Free Up Staff
Change Information Quickly
Serve Local Customers Online
Answer Often-Asked Questions
Network Suppliers, & Clients.
Release Time-Sensitive Info.
Sell Products, Services & Ideas
Make Pictures, Sound and Movies Available
Stay in Contact with People
Open International Markets
Test Market Services & Products
To Reach the Media
Reach the Youth Market
Reach the Specialized Market
Just One Web Site
Does It All!
We've all found an easier way to research our products & make our purchases using the Internet.
Just like a regular notice board, you can use any arrangement of text and pictures to make your point. You can promote your business, your latest products and services, opening hours, public notices, reminders, memos, phone numbers and more. You'll never run out of room so you can just keep adding more and more details as you go. Once your website is up, visitors can browse your site from the comforts of their own home.
Many of our clients start with a simple website and build on that each year because it's a very affordable medium. What type of information would you include on your notice board?
CONTINUED ON PAGE 3 >
INVEST IN STREAMLINING YOUR BUSINESS
A web site is one of the most important business tools available today and is absolutely necessary for the cost-effective marketing of any product or service. Multi Keys can help you achieve what you want with your site and help you promote it to the right people.

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