You might be suprised to learn selling things is NOT the main reason to get online.
Many people think that this is the number one thing to do with the World Wide Web but we’ve made it number 13 to make it clear that we think you should consider selling things on the Internet and the World Wide Web
after you have done all the things mentioned and maybe even after doing quite a few more things from this list of reasons.
Why? Well, the answer is complex, but the best way to put it is, do you consider the telephone the best place to sell things? Probably not. You probably consider the telephone a tool that allows you to communicate with your customer, which in turn helps you sell things.
Well, that's how we think you should consider the World Wide Web, just another required tool.
The technology is different, of course, but before people decide to become customers, they want to know about you, what you do and what you can do for them. Which you do easily and inexpensively, then you might be able to turn them into customers.